Small businesses are the backbone of our community. These places are where we shop, the services we rely on and they are run by our neighbors. They bring character and energy to our towns and now, as the new owner of The Painted Desert Tribune, I’m committed to playing my part in helping these businesses grow and thrive.
We’re starting a special advertising program with affordable rates and personalized support, making it easier for small businesses to reach their customers. This program will be rolling out soon.
We’re also building on our support of the Mother Road Farmers Market, a business in Winslow that has become an incubator for small businesses to grow. As part of this collaboration, we’re introducing programs that provide regular market vendors free advertising and publicity. It’s about giving these hardworking vendors the visibility they need to grow their businesses and take the step toward becoming formal operations.
For instance, I recently learned about a food truck at the farmers market that makes a birria grilled cheese sandwich using bread from a local baker, who in turn uses eggs from another vendor at the market. This is how communities thrive, by keeping money local we make it easier for everyone to weather economic turmoil. These relationships also create something truly unique; products people can’t get anywhere else, an exclusivity that will drive people to this area.
This isn’t just about ads; it’s about community. When small businesses succeed, everyone benefits. They create jobs, inspire new ideas and add to the unique identity of our towns. They’re the ones who sponsor youth sport teams, donate to local fundraisers and greet us by name when we walk through the door.
If you’re dreaming of starting a business, take that first step. Farmers markets like the ones in Winslow and Taylor are incredible places to connect, learn and build, and are a wonderful place to test your business and connect with your community.
